101 things to do this summer
Company: SW Lakes Trust
The task: SW Lakes Trust manage over 40 inland waters, they protect these special places for people and wildlife. The project aimed to connect with more people and improve their experience when visiting the lakes.
Outcome: Created the concept and designed 101 things to do this summer, an activity booklet which is given away for free at SW Lakes sites. It targets a key target audience, families. To complete the activity booklet, the user needs to visit multiple SW Lakes sites. The majority of activities are free to do and therefore accessible to a wider audience.
Year: 2016 - this booklet is still used today (2022). I worked on this project whilst employed at SW Lakes Trust, the intellectual property belongs to SW Lakes Trust.
You can view the full booklet here.